As libraries face increasingly challenging funding landscapes, a key to securing public support lies in mobilizing a coalition of foundation donors, Friends members, and board volunteers. Successful advocacy campaigns happen when these key stakeholders unite behind the library’s mission, reinforcing its value and amplifying its message to decision-makers. To that end, library directors can use several types of advocacy to strengthen their budget campaigns, including community-driven advocacy, public-private partnerships, and the concept of advocacy through fundraising.
In the days after the election, LJ spoke with library colleagues for their takes on what may be in store from the new administration—and potential next steps.
Election Day 2024 held mixed results for libraries on the ballot across the country. EveryLibrary identified and tracked 79 library measures on local and statewide ballots about funding, buildings, and governance. Of those, 55 were for long-term operating revenue, 10 for building projects, seven for annual budgets, one was a defunding measure, two concerned library governance, and four were statewide issues.
The U.S. Department of Commerce’s National Telecommunications and Information Administration (NTIA) on July 24 announced the availability of almost $1 billion in competitive grant funding for programs that “support efforts to achieve digital equity, promote digital inclusion activities, and spur greater adoption and meaningful use of broadband,” according to a notice of funding opportunity posted by the agency. Application materials are available on NTIA’s BroadbandUSA website, and must be submitted through the NTIA Grants Portal by September 23.
JSTOR’s Path to Open pilot project and MIT Press’s Direct to Open program are both demonstrating that open access (OA) monographs are receiving significantly more use and are cited more often than non-open counterparts, according to a recent JSTOR webcast and an impact report released last week by MIT Press.
With only days to go before the May 1 deadline for signatures on House appropriation letters, the American Library Association (ALA) is urging all library supporters to act immediately, using the #FundLibraries campaign tool, to ask their members of Congress to cosign Dear Appropriator letters supporting the Library Services and Technology Act (LSTA) and the Innovative Approaches to Literacy (IAL) program for FY25. ALA’s #FundLibraries page lets users fill out a request to their elected officials, as well as check to see whether their members of Congress have signed on.
Library development deserves to be on par with university and hospital fundraising. Yet many libraries find this work difficult, and few resources exist in the sector to support the professional development needed to be successful. But this is starting to change thanks to the Library Support Network.
Budgets grew across all areas in 2023, and while it’s too early to predict what those gains bode, the upward trend is largely encouraging.
Most library measures passed in 2023, but the year also saw confusingly worded ballots and little new funding.
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