The Business and Culture of Sports: Society, Politics, Economy, Environment

Gale Cengage. (Business and Culture of Sports). 4 vols. 2019. 1,400p. ed. by ed. by Joseph A. Maguire & others. ISBN 9780028664989. $680. REF
The 96 chapters in this four-volume, interdisciplinary title, edited by Maguire (emeritus, Loughborough Univ, UK), Mark Falcous (sociology of sport, Univ. of Otago, New Zealand), and Katie Liston (social sciences of sport, Ulster Univ., Northern Ireland), take a broad social sciences approach to international sports-related topics. Each volume focuses on specific areas, with some topics appearing in multiple volumes. Foundations covers general sports topics (origins, significance, social function; role of sports in age, class, race, gender, ethnicity, disability). Sociocultural Perspectives concentrates on the broad social sciences aspects (social effects and potential, local and national identity, role of the media). Community spotlights the sports community (suppliers, performers, agents) and its relationships with other fields, such as religion, mental health, disability, and politics. Lastly, Governance concentrates on organization issues (marketing, sustainability, franchise relocations). More than 100 global academic contributors represent a variety of disciplines, from sociology, psychology, law, to coaching, education, health, politics, and disabilities. Articles on current topics (fantasy sports, eSports, fitness tracking devices) and extensive nonprint, print, government documents, and case law bibliographic material make this an invaluable resource.
VERDICT Unlike other titles, which limit discussion to a specific topic, such as sports law, this set offers a moderately in-depth examination of multiple sports topics, giving readers a big-picture overview. Will be of interest to undergraduate business, sociology, anthropology, and sports career students.
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