PRO MEDIA

Embedded Business Librarianship for the Public Librarian

ALA Editions. Aug. 2016. 120p. bibliog. index. ISBN 9780838914748. pap. $40; ebk. ISBN 9780838914823. PRO MEDIA
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OrangeReviewStarLibrarians interested in expanding services to the business community have a new resource in their arsenal. Alvarez (former business liaison librarian; Barrington Area Lib., IL) demonstrates how public librarians can establish a deeper relationship with and become an integral member of their local business community. In this slim yet powerful guide, Alvarez defines and explains the concept of embedded librarianship. The author discusses learning about the library's business community; making initial contacts with groups and individuals; networking with company owners, professionals, and job seekers; and incorporating the business community's needs into services and programs. Resources for continuing education are also addressed. Alvarez's easy-to-follow explanations and encouraging tone give the impression that one is having a conversation with an experienced mentor. The author provides readers with the tools needed to dive into embedded business librarianship. Additionally, many of the ideas expressed can be applied to other areas such as education, health, or recreation.
VERDICT This is the type of guide we all need when attempting to offer a new service; it is succinct, practical, and applicable. For anyone considering embedded relationships or those wishing to improve services to the business community. Highly recommended.
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