Lucy T. Heckman

59 Articles

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PREMIUM

The Daughters of George III: Sisters and Princesses

This fascinating look at the lives and times of the six daughters of George III and Queen Charlotte delivers an engaging read for enthusiasts of the royals and British history.
PREMIUM

Unfiltered Marketing: 5 Rules To Win Back Trust, Credibility, and Customers in a Digitally Distracted World

An innovative, highly compelling study of how technological change, how the public receives information, and how CEOs and managers can effectively plan to achieve customer loyalty and trust.
PREMIUM

Leave Me Alone and I’ll Make You Rich: How the Bourgeois Deal Enriched the World

This thought-provoking work is recommended for economics faculty and students, and researchers in economics and history to “think differently” about these respected disciplines.

Our Last Season: A Writer, a Fan, a Friendship

A wonderful and engaging book, not only for basketball and Knicks fans, but also a meaningful look about the importance of friendship.
PREMIUM

Long Live the Queen: 23 Rules for Living from Britain’s Longest-Reigning Monarch

Overall, this fitting but flawed tribute to Queen Elizabeth will be an optional read for those interested in royal self-help advice and the history of the British monarch.
PREMIUM

Foretelling the End of Capitalism: Intellectual Misadventures Since Karl Marx

An insightful study of capitalism and the “harbingers of doom” that have been part of its history. Faculty researchers, and students of economics and philosophy should find this informative and timely. Highly recommended.

What’s Wrong with Economics? A Primer for the Perplexed

This is an excellent overview of the field and a good starting point for students of economics. Highly recommended reading.
PREMIUM

The Heart of a Leader: Fifty-Two Emotional Intelligence Insights To Advance Your Career

This informative, detailed guide to using emotional intelligence on the job is tailored to those in midcareer, seeking careers in business, or wishing to learn more about emotional intelligence. Business administration students could use this as supplemental reading for management courses.
PREMIUM

Losers: Dispatches from the Other Side of the Scoreboard

A fascinating look at another side of sports, emphasizing those who lost games, matches, and tournaments, along with the pressures they faced and the ramifications of their losses. A wonderful choice for sports enthusiasts.
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